Masterclass in Innovation – Program
During the Masterclass in Innovation we will explore issues relating to organization, culture, new business models, allocation of people and resources, and trade-offs regarding investments and governance. We provide the theories, thought frameworks and tools to tackle these complex issues. The lectures focus on acquiring a set of strong analytical tools that will help you analyze difficult innovation issues and find solutions, regardless of the context. This is what the 3-day program looks like:
Day 1: Market and Technological Changes
We analyze the market and technological changes. Innovation requires knowledge, not just creativity, after all. Successful innovators agree that innovation is 99% hard work and 1% creativity. The hard work mainly consists of forecasting, recognizing and responding to environmental, technological and market changes. During the sessions, we study the impact of change to existing companies, the ensuing challenges, and ways of dealing with them. A strategic innovation simulation is used to give participants hands-on experience with real-life dilemmas. It helps them understand the choices they face, the information they need and the implications of bad choices. Next, we dive further into the process of innovation and the related tools, such as the funnel, portfolio analysis, different kinds of project teams, managing the 'fuzzy front-end' and choosing innovation projects.
Day 2: Re-inventing Organizations
We look into future-proof organizational forms. What are the underlying design principles that make organizations agile? This flexibility is key as it allows organizations to respond to the current pace and complexity of developments. What does this mean for the way we can shape and manage innovation as a core organizational competence? We also look at the zeitgeist—does it affect the way in which we manage organizations and employees? Current management methods seem to be becoming obsolete. Besides product, process, value and business innovation, it may be time to innovate the way we think about management.
Day 3: Practical Implementation
During the last day we take a practical approach to the topic of 'Innovation and organization'. We come up with a challenge on innovation, the organization of innovation, making strategic choices and sustainable innovation. Participants work in teams, using the consultative approach to formulate solutions. Their approach will be evaluated in the group.
Program subject to possible changes.
Upon completion of the Masterclass you will receive the TIAS School for Business and Society Certificate of Innovation.
We aim to form groups of participants with lots of talent, experience and potential. We therefore impose admission requirements. This helps us guarantee provision of education at the highest level. What we ask:
- At least 5 years' work experience in a relevantposition
Higher or academic education and equivalent professional ability