Webinar: Omni-Channel Logistics
This webinar will give an overview of the current state-of-the-art in the literature and practice related to omni-channel logistics. Omni-channel management involves the organization and integration of the different multiple sales channels (think of stores, website, etc.).
Obviously, there is a clear difference between the buying process of the customer and the order fulfilment process after buying. In the latter, delivery reliability and logistics costs are important drivers, affecting the performance of sales process and ability to sell.
Specifically, the consumer not only asks for product information, but also wants information about availability, delivery times, and return options during the buying process, which is typically in the logistics’ decision domain.
About Tom Van Woensel
Tom Van Woensel is Full Professor of Freight Transport and Logistics in the OPAC group (Operations, Planning, Accounting and Control) of the department of Industrial Engineering and Innovation Sciences at the Technische Universiteit Eindhoven in the Netherlands.
Prof. Van Woensel also serves as Academic Director of the Global Supply Chain Management program at the Antwerp Management School, Belgium. As a collaborating member, he is also connected to the CIRRELT (Centre interuniversitaire de recherche sur les réseaux d’entreprise, la logistique et le transport) in Montreal, Canada.
Prof.dr. Van Woensel is also director of the European Supply Chain Forum, a collaborative effort with about 50 large multinational companies.
Missed the Webinar on April 3rd? Watch our webinar on Omni-Channel Logistics here:
Webinar Omni-Channel Logistics