Herbert Paul and Philippa Chapman have been teaching with us for many years. On this special occasion they will combine their expertise in strategy and communications to bring you new insights and further your learnings in Crafting Strategy:
12.30-13.30: Registration and Lunch
13.30-17.00: Welcome by Executive Director
Sessions by Herbert Paul and Philippa Chapman:‘Crafting Strategy – Sense and Non-Sense of Strategy Tools’
17.00: Network Drinks
Brief Description: Crafting Strategy – Sense and Non-Sense of Strategy Tools
Strategic thinking has changed considerably during the last 20 years, but did strategy tools change as well? Some of the most popular strategy tools date back to the late 70’s (Porter’s 5 forces) or even the mid-60’s (Ansoff-matrix).
The interactive sessions will cover which strategic tools are most popular, how these tools are used in practice, recent insights on strategyzing, how strategy tools can be used in our more turbulent world of today (adaptation, frequency of use, visualization and Big Data support) as well as how to more effectively communicate your strategy.
For registration please go to TIASconnect