Strategy, Innovation & Leadership

Video lecture: Consumer Connected Supply Chains

By Freek Aertsen | April 26, 2012 | 1 min read

On 26 April 2012, Freek Aertsen organized a breakfast session at TIAS School for Business and Society in Tilburg.

Image: © Nationale Beeldbank


  •  Forecast differentiation
  •  Using social media
  •  Using search engine data
  •  Improving demand forecasts for new products by using the crowd
  •  Human behavior in forecasting and planning