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Due to the economic pressure the market for Fast Moving Consumer Goods isn’t as stable as it used to be. Therefore retailers focus on product promotion and introducing new products. That makes it harder to forecast the stock.
During a webinar André Vriens, managing partner of EyeOn will give a presentation on the market dynamics in the market for Fast Moving Consumer Goods. He will elaborate on the effects for forecasting. And he’ll introduce a concept for event casting.
Watch the webinar.