Creating Shared Value
Competitive Advantage through Social Impact? Prof.dr. Filip Caeldries
What is the role of corporations in society? Over time, this question has been answered in many different ways. At one end of the spectrum are those who believe that the role of a corporation is to always make more profits and thereby maximizing shareholder value. In the aftermath of the 2008 global financial crisis, many have argued that the ‘Shareholder Wealth Maximizing’ paradigm is dangerously myopic. A new paradigm is emerging that focuses on redefining the role of corporations in society. This paradigm is called ‘Creating Shared Value (CSV).’
CSV is about co-creating value for both society and business. Creating Shared Value is essentially about strategy. It is about enhancing the competitiveness of a company while simultaneously advancing the economic and social conditions of the communities in which the firm operates. The CSV-concept invites corporations to think of society’s problems as real opportunities for building a legitimate i.e. profitable business.
In this session, we will explore the origins of the CSV concept as well as “how to make it work”.
6.30 pm Registration / Coffee
7.00 pm Inspirational lecture
7.45 pm Information session per program
8.30 pm Drinks
- Executive Master of Health Administration
- Executive Master of Finance and Control/Register Controller
- Executive Master of Management in Education
- Executive Master of Public and Non-Profit Management
- Executive MBA
- Part-time Master of Science in Business Administration